{"id":35327,"date":"2026-10-15T11:51:24","date_gmt":"2026-10-15T09:51:24","guid":{"rendered":"https:\/\/hiptown.com\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\/"},"modified":"2026-10-26T15:39:12","modified_gmt":"2026-10-26T14:39:12","slug":"a-growing-fintech-company-how-did-hiptown-transform-almas-offices","status":"publish","type":"post","link":"https:\/\/hiptown.com\/en\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\/","title":{"rendered":"A growing fintech company: how did Hiptown transform Alma&#8217;s offices?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1372.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>Where will we be working in a year, and in three years? For a fast-growing company, the answer is rarely clear. Yet a standard lease requires a commitment spanning several years.<\/p>\n<p>This is the situation Alma, the French leader in installment payments, experienced in Lille. The company opened its Lille office with Hiptown in July 2021. At that time, it had 7 employees. Today, there are more than 90.<\/p>\n<p>Here&#8217;s how the company has adapted its offices as it has grown, and how that affects day-to-day operations.<\/p>\n<h2>A long-term Commitment in the face of changing needs<\/h2>\n<p>When it came time to expand its office, Alma received offers for <a href=\"https:\/\/hiptown.com\/en\/flexible-office-traditional-lease\/\">commercial leases of 3, 6, or 9 years<\/a>. The problem wasn\u2019t the price. It was the inability to plan ahead.<\/p>\n<blockquote class=\"hiptown-takeaway\">\n<p><em>\u201cEven three years out, it was hard to anticipate our needs. What mattered to us was being able to adapt our office as our business grew.\u201d<\/em><\/p>\n<p><em><span style=\"font-size: 0.85em;\">\u00c9douard, Customer Operations Manager at Alma<\/span><\/em><\/p>\n<\/blockquote>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=_FRFtMLBVJY\">Watch the video featuring \u00c9douard, Customer Operations Manager at Alma, sharing his story<\/a><\/p>\n<div class=\"video-shortcode\"><iframe title=\"Hiptown accompagne Alma dans sa croissance \ud83d\ude80\" width=\"1320\" height=\"743\" src=\"https:\/\/www.youtube.com\/embed\/_FRFtMLBVJY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>Signing a lease for a space that\u2019s too small forces you to move quickly. Signing a lease for a space that\u2019s too large means paying for empty square meters. In both cases, the company faces a risk it cannot control. For a team that grows from a few people to several dozen in a short period of time, this risk becomes very real: a lease signed for 7 people is no longer suitable six months later.<\/p>\n<p>A commercial lease of 3, 6, or 9 years establishes a framework over long periods. This is an advantage when business is stable and you know your needs. It becomes a constraint when the workforce doubles in a year, teams restructure, or the company expands into new business areas.<\/p>\n<p>For Alma, the priority was therefore to find a framework that accommodates uncertainty, rather than simply gaining a few square meters. That was the deciding factor. Flexibility is what convinced Alma to choose Hiptown.<\/p>\n<h2>From 7 to 90 employees: Alma\u2019s growth supported by Hiptown<\/h2>\n<div class=\"hiptown-article-table\">\n<table style=\"height: 186px;\" width=\"1076\">\n<thead>\n<tr>\n<th>Period<\/th>\n<th>Headcount<\/th>\n<th>What&#8217;s Happening<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>July 2021<\/td>\n<td>7 people<\/td>\n<td>Alma opens its Lille office at <a href=\"https:\/\/hiptown.com\/en\/nos-espaces-coworking\/hiptown-euratech\/\">Hiptown Euratechnologies<\/a><\/td>\n<\/tr>\n<tr>\n<td>2022<\/td>\n<td>The team grows from 20 to 40 people<\/td>\n<td>Move to a new floor within the same building<\/td>\n<\/tr>\n<tr>\n<td>2023<\/td>\n<td>More than 90 employees<\/td>\n<td>Move to a larger, custom-designed office<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Alma&#8217;s workforce has grown nearly thirteenfold. The flexibility of Hiptown&#8217;s offerings allowed the company to move to a new location in 2023, with support from the site team at every stage of its development.<\/p>\n<h2>What Alma\u2019s trajectory shows<\/h2>\n<p>Needs change in nature, not just in scale. Growing from 20 to 40 people, then to more than 90, requires a different organizational structure: more meeting rooms, common areas, and a different flow of traffic.<\/p>\n<p>It\u2019s not always possible to plan ahead, and Alma couldn\u2019t have predicted in 2021 what its headcount would be in 2023. A framework that allows for growth protects against this uncertainty. The workspace also matters to teams. Beyond price and square footage, it\u2019s the quality of the workspace on a day-to-day basis that employees notice first.<\/p>\n<h2>What flexibility has made possible in practice<\/h2>\n<p dir=\"ltr\">In 2023, following significant growth in its workforce, Alma moved to a space with capacity for about 100 workstations. The site team closely oversaw this change in size: everything was customized as part of a bespoke solution, rather than simply moving into a space that was delivered \u201cas is.\u201d<\/p>\n<p dir=\"ltr\">The layout of the workspaces is designed to serve specific purposes. On one side, the company now has four meeting rooms and a common area with a kitchen. On the other side, all the offices are organized as an open-plan space, complemented by smaller meeting rooms. The Alma teams say they are now very satisfied with these offices, which have been customized to meet their needs.<\/p>\n<h2>Delegated mental load<\/h2>\n<p dir=\"ltr\">Managing an office takes time\u2014often more than you might think. You have to keep track of energy and internet contracts, ensure that the air conditioning and heating are working properly, restock everyday supplies, and find the right person to contact whenever something unexpected comes up. All of these tasks combined represent a real mental burden for a team whose job isn\u2019t to handle them.<\/p>\n<p dir=\"ltr\">For a rapidly growing team, this factor carries more weight than it might seem. Every management task that the company doesn\u2019t have to handle itself frees up time for its core business and prevents an office manager or manager from having to manage contractors instead of their team.<\/p>\n<h2>Support, not just a place to work<\/h2>\n<p>Beyond the office space, it\u2019s the on-site team that makes all the difference for Alma\u2019s teams. They\u2019re available throughout the day\u2014via WhatsApp or Slack\u2014and respond quickly. They also send managers an end-of-week recap of office life and share information about events organized at the site or in the Lille metropolitan area.<\/p>\n<blockquote class=\"hiptown-takeaway\">\n<p><em>\u201cWhen our colleagues from Paris come here, the first thing they say to us is, \u2018Wow, you\u2019ve got it so good in this office!\u2019 For us, that\u2019s truly a mark of quality. But beyond the walls, what really makes the difference is the Hiptown team. It\u2019s all in the details.\u201d<\/em><\/p>\n<p><em><span style=\"font-size: 0.85em;\">\u00c9douard, Customer Operations Manager at Alma<\/span><\/em><\/p>\n<\/blockquote>\n<p dir=\"ltr\">The quality of an office isn&#8217;t just about its size. It also depends on how requests are handled on a day-to-day basis. Alma\u2019s teams appreciate that the on-site team seeks solutions to their needs\u2014beyond simply providing workstations\u2014and they don\u2019t feel like just another client.<\/p>\n<p dir=\"ltr\">This relationship becomes particularly important when relocating. A move requires determining the number of workstations, allocating meeting rooms, common areas, and open-plan spaces, coordinating the layout, and organizing the transition from one location to another. For a growing company, these tasks often coincide with hiring, without there always being a dedicated team to handle them.<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/hiptown.com\/en\/our-offers\/how-to-optimize-your-move-and-the-layout-of-your-new-office\/\">Hiptown assists with relocations<\/a> and designs custom spaces. At Alma, this resulted in a customized space in 2023\u2014rather than one delivered \u201cas-is\u201d\u2014with a layout tailored to the company\u2019s needs.<\/p>\n<p dir=\"ltr\">Having a point of contact who is already familiar with the company also means you don\u2019t have to start from scratch. There\u2019s no need to re-explain requirements at every stage, and the new space can build on how the old one was used. A <a href=\"https:\/\/hiptown.com\/en\/office-relocation\/\">change in workspace<\/a> is still a project that requires planning, but it becomes easier to prepare for when the context is already shared.<\/p>\n<h2>How do you know if a flexible plan is right for you?<\/h2>\n<p>Alma\u2019s situation doesn\u2019t apply to all companies. A traditional lease is still a good option when the workforce is stable and you want to customize your space from top to bottom. Depending on the company\u2019s stage of growth, Hiptown offers private offices starting at 2 workstations and self-contained office floors starting at 10 workstations.<\/p>\n<p>In other cases, five questions can help you decide.<\/p>\n<ul>\n<li>Can you predict your headcount two or three years from now? If the answer is no, avoid long-term commitments. Rapid growth or a business undergoing transformation makes forecasts unreliable.<\/li>\n<li>Does your site offer spaces of different sizes? This allows you to expand without changing your point of contact and without having to start from scratch in your search for space.<\/li>\n<li>Can you adapt the space to your needs? Meeting rooms, common areas, open-plan offices\u2014not everything can always be modified. It\u2019s best to know this before you sign.<\/li>\n<li>Who handles day-to-day operations? Services, utilities, internet: it\u2019s best to know what\u2019s delegated and who to contact if a problem arises.<\/li>\n<li>How can you reach the team when needed? Responsiveness is measured by the communication channels used on a daily basis and by actual response times.<\/li>\n<\/ul>\n<p><strong>Are you expecting significant growth in your teams?<\/strong> <a href=\"https:\/\/hiptown.com\/en\/#contact\/\">Contact Hiptown<\/a> to find a space that can grow with you, no matter what your needs may be.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3204,"featured_media":35328,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[326],"tags":[],"class_list":["post-35327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Growing fintech: the example of Alma in Lille<\/title>\n<meta name=\"description\" content=\"A 3\/6\/9 lease or a managed office? Alma, a rapidly growing company, explains why flexibility was the deciding factor in its choice of office in Lille.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hiptown.com\/en\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Growing fintech: the example of Alma in Lille\" \/>\n<meta property=\"og:description\" content=\"A 3\/6\/9 lease or a managed office? Alma, a rapidly growing company, explains why flexibility was the deciding factor in its choice of office in Lille.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hiptown.com\/en\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\/\" \/>\n<meta property=\"og:site_name\" content=\"Hiptown Bureaux \u00e0 Louer\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hiptownlovesyou\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-15T09:51:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-26T14:39:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hiptown.com\/wp-content\/uploads\/sites\/6\/2026\/10\/HIPTOWN-ALMA-collaboration.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"digitalhiptown\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hiptownlovesyou\" \/>\n<meta name=\"twitter:site\" content=\"@hiptownlovesyou\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"digitalhiptown\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/\"},\"author\":{\"name\":\"digitalhiptown\",\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/#\\\/schema\\\/person\\\/877dcd29387b382478a405389b89c18c\"},\"headline\":\"A growing fintech company: how did Hiptown transform Alma&#8217;s offices?\",\"datePublished\":\"2026-10-15T09:51:24+00:00\",\"dateModified\":\"2026-10-26T14:39:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/\"},\"wordCount\":2789,\"publisher\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hiptown.com\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/10\\\/HIPTOWN-ALMA-collaboration.webp\",\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/\",\"url\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/\",\"name\":\"Growing fintech: the example of Alma in Lille\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/hiptown.com\\\/en\\\/a-growing-fintech-company-how-did-hiptown-transform-almas-offices\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hiptown.com\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/10\\\/HIPTOWN-ALMA-collaboration.webp\",\"datePublished\":\"2026-10-15T09:51:24+00:00\",\"dateModified\":\"2026-10-26T14:39:12+00:00\",\"description\":\"A 3\\\/6\\\/9 lease or a managed office? 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Issu de l'entrepreneuriat dans les outils de gestion immobili\u00e8re et du conseil en strat\u00e9gie, Ludovic a accompagn\u00e9 de grands acteurs dans la cr\u00e9ation de centres de coworking avant de cofonder Hiptown. Son parcours l'a convaincu d'une chose : les mod\u00e8les existants, trop centr\u00e9s sur l'utilisateur final, n\u00e9gligeaient les propri\u00e9taires fonciers et ne couvraient qu'une fraction du march\u00e9 tertiaire. Chez Hiptown, il pilote le digital, la commercialisation et le marketing. En cinq ans, le trio fondateur a fait passer l'entreprise de z\u00e9ro \u00e0 soixante sites r\u00e9partis sur six m\u00e9tropoles fran\u00e7aises, avec plus de 300 clients au portefeuille. Son style ? Pragmatique, direct, allergique au bullshit corporate. Sur LinkedIn, il cultive une communication authentique, volontiers autod\u00e9risoire, qui tranche avec les posts inspirants convenus du secteur. Il n'h\u00e9site pas \u00e0 se moquer des gourous de la Silicon Valley tout en affirmant son ambition : \u00ab On a encore tr\u00e8s tr\u00e8s faim. \u00bb F\u00e9d\u00e9rateur, Ludovic met syst\u00e9matiquement en avant ses \u00e9quipes terrain \u2014 les managers de site qu'il consid\u00e8re comme le c\u0153ur du mod\u00e8le Hiptown. Sa conviction : transformer l'immobilier d'entreprise de l'int\u00e9rieur, par l'usage et le service, plut\u00f4t que de promettre une r\u00e9volution jamais tenue.\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Growing fintech: the example of Alma in Lille","description":"A 3\/6\/9 lease or a managed office? 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Issu de l'entrepreneuriat dans les outils de gestion immobili\u00e8re et du conseil en strat\u00e9gie, Ludovic a accompagn\u00e9 de grands acteurs dans la cr\u00e9ation de centres de coworking avant de cofonder Hiptown. Son parcours l'a convaincu d'une chose : les mod\u00e8les existants, trop centr\u00e9s sur l'utilisateur final, n\u00e9gligeaient les propri\u00e9taires fonciers et ne couvraient qu'une fraction du march\u00e9 tertiaire. Chez Hiptown, il pilote le digital, la commercialisation et le marketing. En cinq ans, le trio fondateur a fait passer l'entreprise de z\u00e9ro \u00e0 soixante sites r\u00e9partis sur six m\u00e9tropoles fran\u00e7aises, avec plus de 300 clients au portefeuille. Son style ? Pragmatique, direct, allergique au bullshit corporate. Sur LinkedIn, il cultive une communication authentique, volontiers autod\u00e9risoire, qui tranche avec les posts inspirants convenus du secteur. Il n'h\u00e9site pas \u00e0 se moquer des gourous de la Silicon Valley tout en affirmant son ambition : \u00ab On a encore tr\u00e8s tr\u00e8s faim. \u00bb F\u00e9d\u00e9rateur, Ludovic met syst\u00e9matiquement en avant ses \u00e9quipes terrain \u2014 les managers de site qu'il consid\u00e8re comme le c\u0153ur du mod\u00e8le Hiptown. Sa conviction : transformer l'immobilier d'entreprise de l'int\u00e9rieur, par l'usage et le service, plut\u00f4t que de promettre une r\u00e9volution jamais tenue."}]}},"_links":{"self":[{"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/posts\/35327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/users\/3204"}],"replies":[{"embeddable":true,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/comments?post=35327"}],"version-history":[{"count":7,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/posts\/35327\/revisions"}],"predecessor-version":[{"id":35334,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/posts\/35327\/revisions\/35334"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/media\/35328"}],"wp:attachment":[{"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/media?parent=35327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/categories?post=35327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hiptown.com\/en\/wp-json\/wp\/v2\/tags?post=35327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}