Why does coworking appeal to working people and digital natives?

Freelancers are clearly THE community of new working practices and mobility. But we need to differentiate between sedentary freelancers (website developers, mobile app developers), nomadic freelancers (trainers, digital project managers etc.), as well as seniors and juniors (aka digital natives!). Even so, simplified access to resources and dematerialization is a must for all.

Facing up to new web professions with the Digital Native generation

Recent post-baccalaureate graduates are part of the so-called Digital Native generation. These are people who have grown up in an environment where the latest technologies have become widely democratized and are an integral part of all everyday actions. New professions have emerged, opening up a promising market for these young, totally impregnated graduates. For the newly self-employed, such as developers or freelancers, coworking offers an environment that meets their aspirations in terms of creativity, flexibility and autonomy. But this solution can also be of interest to companies recruiting consultants and developers. Faced with these new professionals, companies have no trouble adapting not only their management style but also their corporate culture, thanks to coworking.

Coworking: the right solution for young professionals

To be able to practice their profession, consultants and new young entrepreneurs need a working environment that is totally adapted to their needs. When they start out in business, freelancers don’t have enough income to cover fixed costs and expenses, such as a lease. In this context, coworking represents an ideal alternative for these new young workers, as they can have a work surface adapted to their needs, with access to on-demand services. In coworking offices, consultants and community managers can receive their clients in a conference room and also meet other professionals. This is a major asset in facilitating business development and discovering new synergies while optimizing costs.

How coworking can help the younger generation enter the workforce

Coworking is an ideal solution for young professionals and digital natives. Shared offices encourage dynamism, meetings between professionals and creativity. What’s more, they provide access to many additional services not available to people working from home. These include printers, internet connections, meeting rooms and administrative services. These à la carte services are all the more valuable as they avoid the need to invest in expensive technological equipment, subscriptions or furniture. For young professionals, this flexibility means they can devote their budget directly to developing their business, and benefit from flexible services in a shared office space.